Author Archives: Lonnie Rosenbaum
Are you paying enough attention to the little things?
I consider things like loading indicators, success notifications, error handling, and other user experience niceties as “little things.” They can make a product more enjoyable to use, more helpful, and less confusing — but they’re typically not going to move … Continue reading
How communicating more can help you succeed as a product manager
Sharing product information within your company is one of the most valuable things you can do as a product manager. Whether it’s your plans (roadmap), feedback you’ve heard from users, product usage data (analytics), or posing questions … Continue reading
Why you should start with a paper wireframe
In a world that’s getting more computerized every day, it may sound a little crazy to suggest that something should be done on paper when digital solutions have been developed (e.g., Balsamiq, OmniGraffle). Digital wireframes are great. They’re easy to … Continue reading
How to track and improve the customer support function of your startup
When you think of KPIs and metrics, what often comes to mind are things related to user acquisition, engagement, retention, virality, and monetization — most of which are (or should be) a focus for many technology companies. Sign up conversions, … Continue reading
