Category Archives: Startups

Don’t miss out on the value your company could be getting from a ‘voice of the customer’ program

A Voice of the Customer program can help you maintain a strong understanding of what customers are thinking about your company and its products or services, and it can be a great way to get people from across a company … Continue reading

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How to track and improve the customer support function of your startup

When you think of KPIs and metrics, what often comes to mind are things related to user acquisition, engagement, retention, virality, and monetization — most of which are (or should be) a focus for many technology companies. Sign up conversions, … Continue reading

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Tips for Entrepreneurs: Getting out of jury duty

If you’re working on an early stage startup, tell the court that you have a business that’s not making money, that’s not paying you, that requires you to work 12-16 hours per day in order to have a chance to … Continue reading

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The work-life balance

At this time of year, I can’t help but think back to when I had “a regular job” (as some members of my family like to remind me of), and how I would look forward to the holiday season when … Continue reading

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